| Dear Friend, |
| With this July 2005 issue on mobile marketing, 21 Communications also releases its introduction to online media buying in China ... click here to view the presentation! |
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We have secured a 10% discount for the Marcus Evans conference in Shanghai on 15th & 16th August titled the Successful Direct Marketing 2005. Speakers include key executives from 21 Communications, TNT Direct Marketing Services, NetEase.com, Avaya, and BabyCare Ltd.
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| For more information, please contact Jane Zhou or Nick Xu at (+8621) 5385-5240, or email janez@marcusevanssh.com, nickx@marcusevanssh.com |
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| July 2005 |
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One of the key questions we hear from marketers over and over again is: how can we ensure that brand integrity is maintained in mobile campaigns? Their concerns are numerous:
- How can we make sure that we are creating value for our consumers, not just filling up their phones with “mobile spam”?
- How can we keep their data safe?
- What do we do about customer complaints stemming from mobile campaigns?
In a recent interview with Kerry Kennedy of iTV Asia, 21 Communications CEO, David Turchetti, clearly laid out the measures we must take to tackle these important issues. Just click here to listen to what David had to say.
To view the whole interview (a total of 30 minutes), courtesy of our friends at i-TV Asia, click here (broadband internet connection required)
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If you're interested in finding out further information
or would like to hear more about how you can use new technologies
to grow your business, then contact 21 Communications
on info@21cms.com |
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